Microsoft began rolling out Bing Native Ads in beta for advertisers across the United States not long after handing its display advertising unit to AOL. The move creates a transition between search ...

Microsoft to introduce ads in Bing chat, transforming the ad-free platform and offering new opportunities for publishers. Microsoft plans to introduce ads in Bing chat, departing from its previously ...

So what’s changed? The way I see it, the whole concept of native ads can be attributed to the same digital revolution that’s happening to the rest of the industry as we speak. As technology and ...