NEW YORK--(BUSINESS WIRE)--EDO, the TV outcomes company, has released its Body & Skincare Convergent TV Outcomes Report, detailing the industry's linear and streaming TV ad performance in Q4 2024. The ...

EDO’s Basketball TV Outcomes Report Reveals $2.3B in Est. Ad Spend and Powerful Performance Across NBA, WNBA, and NCAA Basketball proves one of the most effective media environments for brands, as EDO ...

NEW YORK--(BUSINESS WIRE)--Quick-service restaurant (QSR) brands have long turned to TV advertising to drive foot traffic, but not all impressions deliver the same value. In a climate of economic ...

NEW YORK—The data, measurement, and analytics software company EDO has announced that it has closed on a $80 million strategic growth investment from Shamrock Capital, a Los Angeles-based investment ...

NEW YORK—EDO and FuboTV Inc. have announced that they are working together to measure consumer behavior across Fubo’s premium sports, news and entertainment content. As part of the agreement, EDO will ...

With $2B in spend analyzed, EDO highlights SLTV’s unmatched ability to drive consumer intent and engagement across genres, categories, and platforms The 2025 Spanish-Language TV Outcomes Report, ...

Basketball proves one of the most effective media environments for brands, as EDO highlights cultural relevance, advertiser scale, and measurable outcomes across leagues NEW YORK, October 30, ...

With $2B in spend analyzed, EDO highlights SLTV’s unmatched ability to drive consumer intent and engagement across genres, categories, and platforms Spanish-Language Television (SLTV) is delivering ...