Google Ads added a Change history shortcut that lets advertisers jump directly to affected campaigns and ad groups.

During 2025, Google began rolling out two of its most ambitious search engine initiatives: AI Overviews and AI Mode ...

Google Ads now lets Android App campaigns optimise bidding for view-through conversions, showing a shift toward video-driven performance.

The Google ad tech antitrust trial in Virginia has been a font of revelations about how Google benefited from its end-to-end position in programmatic advertising – and how publishers were harmed.

Google is testing new ad formats for attractions, inserting sponsored links in a booking module with multiple advertisers for ...

Dive into the world of Google ad auctions and unlock the secrets behind ad placements and costs. Discover why CPC may not be the most valuable metric to evaluate your advertising success. Since the ...

We’re all now used to the way online ads work: You have a quick look for a new watch one day, and then ads for watch deals follow you around the internet for weeks. It feels like an obfuscated, ...

The judge agreed Google "willfully engaged" in "anticompetitive acts." A federal judge has ruled that Alphabet's Google Google illegally monopolized key segments of the online advertising technology ...

Justice Department alleges Google stymied competition in online ad tech Google denies allegations, citing competition in apps and connected TV Trial to feature witnesses from Google, competitors and ...

A WIRED investigation into the inner workings of Google’s advertising ecosystem reveals that a wealth of sensitive information on Americans is being openly served up to some of the world’s largest ...

Discover Google's success through innovation, strategic product prototypes, and monetizing search engines via Google Ads, turning it into a global tech leader.

Google is being accused of going "woke" with a new Christmas advertisement, featuring a "nonbinary" beauty influencer. The online ad for Google Shopping showcases rising TikTok star Cyrus Veyssi ...