As we have discussed in the earlier part of the series, among the three features that Oracle (ORCL) added to its Marketing Cloud, one was Oracle ID Graph. Oracle developed Oracle ID Graph (or ODIG) ...

Matt Kimball, vice president and principal analyst at Moor Insights and Strategy, told VentureBeat the data layer is where ...

Oracle 1.0 was more about databases than device graphs. But as Oracle methodically built out a Marketing and Data Cloud, that changed. For the latter, marrying data management platform BlueKai with ...

With nearly 20 years of experience working with spatial and graph data in its flagship relational database, Oracle Corp. is taking that expertise and putting it into a new Big Data tool. Oracle Big ...

Oracle wants to help marketers bridge the gap between the known and unknown. The company integrated the BlueKai data management platform (DMP) and ID graph with its customer data platform (CDP), it ...

Oracle announces agentic AI capabilities for Oracle AI Database, including Private Agent Factory, Deep Data Security, and ...

Oracle is being served a class-action lawsuit on the grounds the cloud provider's regularly conducted business practices result in "deliberate and purposeful surveillance of the general population." ...