Stacker — Regardless of what a company is selling, a catchy slogan is essential to a powerful marketing campaign. Good slogans can be run the gamut from fun or bold to silly or provocative; but to be ...

The New England Patriots’ new regime isn’t just making changes to the football team, but they’re also making changes inside their facility. The organization has replaced Bill Belichick’s “Do Your Job” ...

Kentucky Fried Chicken is pressing pause on its popular slogan "Finger lickin' good" during the fight against COVID-19. The fast food chain said the 64-year-old slogan doesn't quite fit in the current ...

An analysis of the slogans and taglines of the 2024 Top 100 gives us valuable insights into today's market and the image and value these companies want to project, writes marketing expert Joyce Bosc.

The Philadelphia Phillies have filed a trademark for ""BEDLAM AT THE BANK"" a phrase coined by Phillies radio broadcaster Scott Frankze during the team's postseason run that led them to the World ...

A new study from Bayes Business School (formerly Cass), the University of Missouri and the University of Arizona has uncovered the word properties that make slogans effective, as the researchers found ...

To this day, Dwayne "The Rock" Johnson is one of the biggest stars in the history of professional wrestling. The third-generation Superstar had all the tools to resonate with its audience: a great ...

You’ve heard these slogans your whole life—but most people have no idea where they came from, or how powerful they really were. From the line that sold America on diamond rings, to a pink cartoon ...

A rare moment of bipartisan agreement during the often-contentious State of the Union address on Tuesday came when President Biden pledged to use American-made materials when building the thousands of ...