Revolutionary advertiser Leo Burnett once said, "Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read." What's good advice for writing ad copy also works when writing a ...

Alexandra (AJ) Gold recently completed her Ph.D. in English at Boston University. She currently teaches as a Preceptor in the Harvard College Writing Program. Follow her on Twitter @agold258 or check ...

Just the thought of giving an oral presentation is enough to stress most people out. Managers and small-business owners are no exception. Leading a team is one thing; giving a speech is something else ...

Once you’re ready to start the first draft of your presentation, believe it or not, the hardest work is behind you. “Really?” you say, “But I haven’t written the speech yet!” Of course. And that will ...

Many people struggle with writing business presentations. What’s needed is a structured way to think about the presentation. Once the structure is developed, hanging meat on the bones that is, ...

Continue your education with online communication courses at Goodwin College and learn the fundamentals of various mediums to enhance your existing communication skills. Good communicators are in ...

The TW requirement is met by completing one of the following options: Course in technical writing from the list of approved courses; or Scholarly publication: Paper accepted for publication in a ...

Opinions expressed by Entrepreneur contributors are their own. I’ve always been a little nonplussed by those who imagine a distinction between salespeople and ad writers. Essentially, they do the same ...

Creating good presentations has always been an important part of learning and teaching. Students use slides to explain ideas, ...

Whether you’re giving a presentation, writing an email, or leading a meeting, it’s important to communicate your message in a way that’s memorable. By mastering a few strategies based in memory ...