Designed as a high-tech marketing resource, QR (quick response) codes have many useful applications. These (usually) black-and-white algorithmic codes are gateways to a potential multimedia nirvana.

Uniqode reports that QR Code engagement is stable, but brands must improve execution to meet consumer expectations for ...

Everywhere you look at the South by Southwest conference this week, you see QR codes. The square “quick response” codes turn URLs, vCards, or any kind of text into a jumble of pixels that you can scan ...

Benjamin Claeys is CEO of QR TIGER, MENU TIGER, and GiftLips. He also hosts Stay QRious, a podcast about QR code best practices. The idea for QR codes was first conceived to help track automotive ...