The latest SRAM RED AXS, which debuted in May 2024, took everything good about the prior Force & Rival updates, made it better, then took it further. Not only did the hood shapes improve like its ...

Velo names SRAM Force AXS the 2025 Product of the Year. It offers the exact same performance as the top-tier RED groupset for ...

Can you feel it? The Force is here. As we published in our extensive SRAM Red AXS eTap coverage and early review, SRAM was transparent about a Force eTap AXS group coming in April when it unveiled the ...

After launching the RED eTap AXS 12-speed groupset in February, SRAM has released a Force eTap AXS groupset offering much of the same capability at a lower price point. The key design features of the ...

Welcome to Riding Nerdy, TNW’s fortnightly dive into bicycle-based tech, where we go into too much detail and geek out on all things related to pedal-powered gadgets. The latest rumblings from the EU ...

We first learnt of SRAM's wireless intentions for its third-tier road groupset after our senior tech writer, Josh Croxton, uncovered two approved applications pertaining to the Rival moniker on the US ...