From the rise of virtual influencers to the convergence of short-form video and UGC, here are six predictions that will shape ...
Dashveenjit is an experienced tech and business journalist with a determination to find and produce stories for online and print daily. She is also an experienced parliament reporter with occasional ...
With social commerce expected to encompass $2.9 trillion dollars in transactions by next year, research shows that 30% of consumer brands do not have a social commerce strategy, despite social ...
Social commerce has become an integral strategy supporting all global industries. Companies must constantly evaluate which payments trends are worthwhile enough to implement into their business ...
Co-founder & CEO of The Influencer Marketing Factory, an influencer marketing agency that helps brands engage with Gen Z & Millennials. Social commerce­, the blend of social media and online­ shopping ...
One thing brands and retailers can count on this holiday season is that shoppers are being more frugal when it comes to buying gifts. A recent survey of more than 2,000 consumers revealed that over ...
Something I find particularly exciting about the start of each new year is getting to look through the growing retail and e-commerce trends, and 2024 did not disappoint. At a time when digital ...
When it comes to using social commerce correctly it takes time and patience to produce results. Social commerce is about building communities, identifying and generating e-Influencers and in turn ...
Click to share on X (Opens in new window) X Click to share on Facebook (Opens in new window) Facebook The increasing convergence between e-commerce and social media platforms. (Image Credit: PARKLU) ...
The "Saudi Arabia Social Commerce Market Intelligence and Future Growth Dynamics Databook - 50+ KPIs on Social Commerce Trends by End-Use Sectors, Operational KPIs, Retail Product Dynamics, and ...