When Naomi Osaka took the stage with her custom outfit by designer Yoon Ahn for Nike, it wasn't just about clothes — it was the signal of a new era. From WNBA jerseys styled as streetwear to tennis ...

When you buy through links on our articles, Future and its syndication partners may earn a commission. Credit: Courtesy of Dior; Nike; Courtesy of Levi's; Perfect Moment; Comme Si; Gregory Fisher/Icon ...

Sports media is currently in uncharted waters when it comes to women’s basketball coverage as women’s sports as a whole are seeing growth and attention like never before. And the 2024 WNBA Draft ...

As one of the most famous players on the Boston Celtics, Jayson Tatum is often celebrated for his basketball skills, but now, he is also being celebrated for his fashion. The star forward is featured ...

Christiana Yebra is the chief marketing officer for nVenue, a Dallas-based tech startup pioneering predictive analytics in professional sports. The company has struck partnerships with media brands ...

The basketball hallway is the new runway—where draft picks showcase personal style as much as athletic talent. This shift first hit me when I watched Victor Wembanyama's forest-green Louis Vuitton ...

We won’t have time for decorative fashion in 2026, which will be all about uniform-like style. Expect workwear, simple ...

JD Sports Fashion's global expansion, particularly in North America, positions it for continued growth, supported by strategic acquisitions and strong partnerships with brands like Nike and Adidas.

BIRMINGHAM, Ala.--(BUSINESS WIRE)-- Hibbett, Inc. (Nasdaq/GS: HIBB), an athletic-inspired fashion retailer, today announced the completion of the Company’s acquisition by JD Sports Fashion plc (“JD”), ...

We're living in the golden age of sports and fashion. There have been glimpses of the two entities colliding in the past, but today, they're practically one. WNBA players are becoming a staple at ...