The actor tells PEOPLE he found the concept for the new Skittles Super Bowl ad “really thrilling and fun” and “also a little ...

Super Bowl LX is just around the corner, and that means companies will be spending big bucks to make sure their brand is the ...

With audience attention more fragmented than ever, some brands will deliberately break from their usual tone to stand out.

Clark starred in Nike's first Super Bowl ad in 27 years, joining fellow WNBA players A'ja Wilson and Sabrina Ionescu, USC star JuJu Watkins, and other women's athletes in the 60-second spot.

At $5 million for 30 seconds, the Super Bowl commercial on Sunday was a high-stakes competition. Prof. Derek Rucker, of Northwestern University's Kellogg School of Management, visited ABC7 to talk ...

Advertiser excitement is in full swing as Super Bowl LX approaches on Feb. 8, 2026. NBCUniversal confirmed in September that all commercial inventory for the big game is sold out, with the broadcaster ...

Super Bowl LX will be played on February 8, 2026. As usual, the advertising during the game will be in the spotlight as consumer companies look to create buzz. All the ad inventory for this year's Big ...