The integration accelerates demographic audience delivery across local markets and modernizes local TV measurement in the U.S ...

Nielsen CMI reveals New Zealand’s over-65s are a growing, cashed-up audience with strong local values, active travel plans, ...

Peacock surges +64%, achieves platform-best 3.0% of TV according to Nielsen’s The Gauge; records its most-watched day ever on ...

Ruiz has helped fuel growth for both client-side and media companies, including, most recently, TelevisaUnivision. He will spearhead transformation, innovation and momentum behind Nielsen’s evolving ...

Gracenote found that usage of chatbots for a range of purposes is gaining traction across generations, with 66% reporting ...

The first signs of spring in March led to Poles spending significantly less time in front of their screens, leading to a ...

This is also an audience who has the financial wherewithal to act upon their interests, with 60% of anime fans being the ...

With kids settled into their summer breaks in July, they continued to have an outsized effect on TV usage. While overall TV usage was up just slightly from June (0.2%), viewing among people under the ...