In today’s fast-paced business world, innovation isn’t just a luxury—it’s a necessity. Companies that foster fresh thinking, celebrate new ideas, and encourage risk-taking are the ones that thrive.

What if creativity wasn’t the enigmatic, unpredictable spark we’ve long romanticized, but instead followed a set of underlying principles, almost like a formula? Imagine if the brilliance of a Picasso ...

Of course, we know what the word creativity means. Intuitively. But imagine being asked to define it. Now the task becomes more difficult. A new paper by Cornell professor Robert Sternberg takes a ...

What is “creative nonfiction,” exactly? Isn’t the term an oxymoron? Creative writers—playwrights, poets, novelists—are people who make stuff up. Which means that the basic definition of “nonfiction ...

Our first associations to the word creativity tend to be about thinking: Think different! Think outside the box! But creativity is not just about thinking and having ideas. Monet did not just have an ...

BetterUp’s Gabriella Rosen Kellerman and the University of Pennsylvania’s Marty Seligman on finding new paths to good ideas. We all know that creativity is the backbone of innovation and, ultimately, ...

Sometimes you find the best things on Twitter. Not often, but when you do, it’s worth sharing. Such is the case with a tweet I came across from Lego earlier this week. On the surface, it would be easy ...

Researchers analyzed data from 857 patients across 36 fMRI brain imaging studies and mapped a common brain circuit for creativity. A new study led by researchers at Mass General Brigham suggests that ...

As AI continues to advance, some may be wondering whether or not AI is a risk or a resource. But the answer isn’t so simple. Science tells us that there are major differences between our brain’s right ...

Researchers have discovered that ADHD’s hallmark mind wandering might actually boost creativity. People who deliberately let their thoughts drift scored higher on creative tests in two large studies.